Descriptive Essay Special Vacation - 1057 Words

The not so special, special vacation. I have always loved going on vacation. Especially because this certain year we were going somewhere special. We left on a Thursday morning at 5 am, we drove for about two days (with MANY stops) then finally we made it to our gigantic condo in Tampa, FL. The condo seemed like it was a bazillion dollars it was very nice. By the time we got there it was Saturday, about 9pm. It was dark so we decided it was time to unpack and get ready for bed, a little while later we hit the hay and prepared ourselves for the adventures we had planned for the next day. Early Sunday morning we woke up and noticed it was sunny and 88 degrees, so we decided to go get our stuff on and head out to swim in the pool that†¦show more content†¦Holding on to the side I slid into the pool. I’m on the step walking to where there is a four foot drop off. I get to the end and reach as far out as I can. As I reach further and further I slide off the step. I slip under the water in a panic, I try to grab onto the side but I am too far away. I get myself above water for three seconds to try to get enough air in my lungs to scream out, but before I can scream I slip back under. Holding my breath I reach the top again, trying to yell same me. Save is the only word that comes out. I slip back into the water trying to say the word me but the only thing that happens is a mouth full of water gets taken in. My feet hit the bottom of the pool and I push myself back up. I reach the top once again to not even see my sisters but to see the neighbors that were in their pool. Clearly confused I slip back under. I try everything I can to turn back around to see my sisters so they know I am drowning. When I get back to the top I see them but to realize I only had enough time to take a breath and fall back under. I slip back in, but every time I come up I see my sisters, then my neighbors, then my sisters, then my neighbors, then my sisters once again. I fi nally take a deep breath go under once more then when I come up I finally get the words that I have been trying to get out to come out. â€Å"SAVE ME!† I attempt to treadShow MoreRelatedIdeal Society1408 Words   |  6 PagesEnglish 101 October 18, 2010 Descriptive essay Every human known to man has their own views on what an ideal society should be like. Society is defined as a body of individuals living as members of a community. Many scholars and well known authors like Dr. Martin Luther King Jr. and Thomas More express those ideas through public speaking or literary examples delivered to society. Although those ideas are just one person’s opinion about the subject matter. Others believe in the power ofRead MoreHuman Resource Management Reform in China Essay example4392 Words   |  18 Pages According to Robert M. Verburg, HRM methods differ across different cultures and Mark Easterby-Smith has argued that HRM is cultural sensitive. 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Progressives Free Essays

The term progressivism Is derived from people looking to make progress In the industrial age for the notion of a better life Progressives wanted To Limit the power of big business Improve democracy Strengthen social justice Origins of progressivism The era began with a new young president named teddy Roosevelt It ended when public attention was diverted away from social issues with the start of WWW Attitudes and motives Going into the turn of the century there were already great issues among the migration of new people. The large gap between rich and poor. Jim crow laws. We will write a custom essay sample on Progressives or any similar topic only for you Order Now And women’s suffrage added a great amount of fuel to the fire. People felt that the government was the correct vehicle to transport their Idea of social reform Churches were middle class people were the ones who really wanted reform. They were the doctors and the lawyers of the day. People such as Walter Reassurances advocated and used gospel to convey their message of helping the poor and reducing prejudice. Roosevelt for republican and Wilson for democrat favored public progressivism They believe in a guess and check system until the populous found a solution to the robber Scientific management was also and new idea advocated and invented by Frederick w. Taylor. Ender this Frederick Taylor timed a factory with a stop watch then took each section and devised a solution to make it run more effectively The Muckrakers Teddy referred to the investigative Journalists as much rakes (the Jungle was a popular one and brought the atrocities in meatpacking plants to the public eye) Ida Darrell rang a bell on standard oil Her dad was an owned an OLL refinery In which Rockefeller ran out of business. How to cite Progressives, Papers

Different Market Structures in Australia

Question: Discuss about the Different Market Structures in Australia. Answer: Introduction The number of consumers and producers operating in a market defines the type of the market structure. The four types of market structures are monopoly; oligopoly; monopolistically competitive and perfectly competitive market. In perfect competitive market, there are huge number of buyers and sellers who are engaged in buying and selling homogeneous goods and services. In the monopolistically competitive market, there are huge number of buyers and seller. The producer of this market slightly differentiate their products. In the monopoly market structure, there are only sole seller of a commodity or service that has no other substitutes. In the oligopoly market there are small number of sellers sells to huge number of buyers and engages in high competition among themselves (William 2016). This paper will discuss about the different market structure in contest of Australian market. Four big banks operate under oligopoly market structure; water supply authority enjoy monopoly power in th is sector and clothing and apparel has been selected as monopolistically competitive market structure. Market Structures in Australia Oligopoly Market The banking sector in Australia operates under oligopoly market structure. An oligopoly market is characterised by an industry dominated by few firms, who sell identical and differentiated products. This market structure has significant barriers to enter the market. The banking industry in Australia is dominated by four banks. The Commonwealth Bank (CBA); National Australia Bank (NAB); Westpac (WBC) and Australia and New Zealand Banking Group (ANZ) together have market cap of more than 400 billion dollars (The Sydney Morning Herald 2015). It accounts for more than 85% of domestic loan value. Though the market is highly competitive, but these four banks have high concentration over the market. The banking sector of Australia has highest barriers to enter the market, because of various capital and controlling necessities. Moreover, the barrier is because of the current market power that these four banks holds, due to which no other firm can even begin to compete with these Big 4 player s without high risks and costs. Hence, all these features of the banking sector of Australia can be linked with oligopolistic behaviour. The four banks can manipulate the market. The four banks are separate entity, but majority shareholders and proxy board members are same in these banks. The banks collude to form the cartel and maximize profits like monopolist. The banks repriced their mortgage books without shifting the official interest rates. This indicates the strong oligopolistic market structure in this industry (Stewart 2015). However, the government of this country focusing on reforming the banking sector by enforcing competition. This causes more transparency and allows customers to move freely between institutions. Monopoly Market In the Australian market, Water supply service operates under the monopoly structure in Australia. The Water supply authority of a region is owned by the respective state-governments; thus it is not a nationwide monopoly (NewsComAu 2011). Water is non-substitutable and has low consumer costs, thus it inherent monopoly. Government has restricted to enter this industry and this has made the water supply market monopolistic in structure. The restriction is created because; being it in the hands of private undertakings, the businesses could have benefit from escaping the fair cost. This would have created potential cost for this necessary commodity. To cut cost, the private business could have compromise the quality of water that is not reliable to be drunk. This eventually would have significant impact on the environment. The monopoly in this sector is sustained because, scarcity of water in this country. Therefore, water supply should be even in different areas and excess water will no t be supplied in order to maximize the profit, unlike competitive industry. However, recently, it has been debated to allow private companies to enter this sector. This is because; as water is scarce, more creator of water is required in this country. It is argued by the experts that allowing others to enter the market will make the market competitive and consumers will be benefitted by paying lower price for water. It is offered that private companies will develop new water supplies and will use the pipelines of the state government or other state-owned utility. This is because; establishing new water distribution pipeline all over the state requires huge investment. Therefore, water distribution is supposed to remain under state-owned authority and private firms will be allowed to create water sources for the citizens (Robins 2014). Monopolistically Competitive Market Apart from the firms operating under oligopoly and monopoly market structure, the rest of the firms in Australia are characterized as monopolistically competitive firm. The clothing and apparel industry operates under this market structure. Many clothing brands in Australia are engaged in competition in this industry. They compete with each other to maximize their profit. The clothing and textile firms produces identical products. These firms make their product different from other firms in terms of design of the clothes; quality of the fabric etc. Hence, the clothing brand can set different prices for its own product. Every firms enjoys certain degree of monopoly power. Since the quality; types of fabric; designs of the apparel; quality of stitching vary from each other, the consumers perceive that these products are not identical. Clothing firms differentiate their products and brand by designing their clothes by reputed designer of the industry. This places the firm into the niche market who can charge high price (Okonkwo 2016). Therefore, product differentiation enables the companies of the clothing industry to set price by their own, hence, enjoying monopoly power. There is little barrier to enter the market, as it requires huge spending to make fabrics and design apparels. The firms put effort to establish their brand name. Entering of some international brands into the clothing industry of Australia, that has increased the competition to the local retailers of cloths and apparels (ABC News 2014). Conclusion In this paper, different market structures of Australia have been discussed. It has been found that the four banks of this nation forms strong oligopolistic structure in the banking sector. The water supply service of the various states of this nation operates under monopoly, however, recently private firms are allowed to create water sources. Among many other industries, the clothing and apparel sector operates under monopolistically competitive market. References ABC News. 2014. Retailers struggle as foreign fashion chains hit Australian market. [online] Available at: https://www.abc.net.au/news/2014-09-10/retailers-struggle-foreign-fashion-chains-reach-australia/5735070 [Accessed 12 Aug. 2016]. NewsComAu. 2011.Expert says it's time to end South Australia's water monopoly. [online] Available at: https://www.news.com.au/national/expert-says-its-time-to-end-south-australias-water-monopoly/story-e6frfkp9-1225986642335 [Accessed 25 Aug. 2016]. Okonkwo, U., 2016.Luxury fashion branding: trends, tactics, techniques. Springer. Robins, B. 2014.Water authorities 'must open door to private investors'. [online] The Sydney Morning Herald. Available at: https://www.smh.com.au/business/water-authorities-must-open-door-to-private-investors-20140829-10a4w8.html [Accessed 25 Aug. 2016]. Stewart, T. 2015.Australian bank oligopoly 'strong and well'. [online] Investordaily.com.au. Available at: https://www.investordaily.com.au/markets/38717-australian-bank-oligopoly-strong-and-well [Accessed 25 Aug. 2016]. The Sydney Morning Herald. 2015.A golden era of Australian banking is coming to an end. [online] Available at: https://www.smh.com.au/business/banking-and-finance/competition-rising-costs-regulation-why-australian-banks-are-finding-it-tough-20150507-ggw6cw.html [Accessed 25 Aug. 2016]. Williams, J., 2016. Economic insights on market structure and competition. Addiction.

Research Proposal Essays - Marketing, Sales, Business Software

Research Proposal REDUCING THE TIME AND EXPENSE CREATING PROPOSALS PRESENTED TO: Jill Marhefka Professor of Business Research, BSAD 400 . Tracy E. Baker October 11th, 1999 TABLE OF CONTENTS EXECUTIVE SUMMARY 1 BACK GROUND INFORMATION 2 PROBLEM AND OBJECTIVES 3 RESEARCH METHODOLOGY 4 ESTIMATES OF COST AND SCHEDULE 6 QUALIFICATION OF REASEACHER 8 APPENDIX 9 EXECUTIVE SUMMARY AUTOMATING TO MEET THE NEEDS OF XYZ CONSTRUCTION COMPANY Proposals are extremely important tools in construction, sales and marketing efforts but they also pose some serious challenges. These are some of the specific problems our company is facing: ? Inefficient delivery of information where and when it's needed ? Lack of tools to help construction sales people to work productively ? Difficulty in completing and delivering quality proposals quickly ? Construction sales people are experiencing too much desk time and not enough face time as they wrestle with the challenge of preparing proactive proposals ? Inconsistent looking proposals that contain conflicting and sometimes incorrect information The main goal of this project is to research a specific need expressed by members of the Proposal Development Group and Sales Department, that is the need for an industry specific Proposal Software Program. As outlined in the proposal, this is to be accomplished through significant interaction between the researchers, Information Management department and experts in the Proposal Development Group and Sales Department. This type of cooperative agreement is seen as fundamental to the success of all projects. BACKGROUND INFORMATION THE POSITIVE IMPACT OF A PROPOSAL WRITER PROGRAM ON XYZ COMPANY XYZ Company has generated 1,000 proposals (of which 30 percent are less complex; 70 percent more complex) during FY 1999. Members of the XYZ's Proposal Group have spent approximately 46,000 hours in proposal writing! This however, does not include revisions made due to addendums to R.F.P.s. Below is a summary of cost incurred by the XYZ Company through FY 1999. It should be noted that XYZ Company has generated hard copies of every proposal written for not only the clientele but also our Sales Executives, in order to keep them abreast of changes. This was to ensure that the Sales Executive could respond to all questions as concisely and efficiently as possible. Proposals Written Proposal Addendums Time to write one proposal 16 hours?less complex 60 hours?complex Approximately 1 hour less complex 12 hours complex Overhead charge rate for a proposal writer's time $45.00/hr $45.00/hr Number of proposals / addendums written each year 300 less complex 700 complex 200? Per 1000 proposals Approximate total costs $2,160,000.00+ $391,500.00 PROBLEM AND OBJECTIVES THE POSITIVE IMPACT OF A PROPOSAL WRITER PROGRAM ON XYZ COMPANY Problem Statement The proposal processes in the construction industry is intensive. Many tasks are highly repetitive, and may require significant F.T.E. (full time equivalent) man-hours to produce. Many jobs require numerous revisions when posed with addendums to the RFP by owners who are uncertain of their wants and needs. The Management Problem Is As Stated Below: Can we develop a software package that will meet the guidelines of the Proposal Development group and the Sales department? Objectives: (1.0) To ensure the potential system will function with the data structures used within our system. (2.0) To develop a software program which will formulate faster responses to R.F.P.s. (3.0) To create a well-designed system which is easy to learn. (4.0) To determine if a pricing engine is needed within the data structure. (5.0) To asses the need for a sales and marketing database. (6.0) To evaluate the need to develop a clientele database. (7.0) To investigate the potential of reduction of overall paper usage. RESEARCH METHODOLOGY THE POSITIVE IMPACT OF A PROPOSAL WRITER PROGRAM ON XYZ COMPANY Research Design The Information Gathered will be representative of the Information Management group, the Proposal Development group, and the Sales Executives. The Information management group will be surveyed independently from the Proposal Development group and the Sales Executives, however, there will be a set of questions on each of the two surveys that are identical. This will be detailed in the Proposed Data Collection section. All information Gathered will be utilized in the evaluation of the potential for the development and or feasibility of development concerning the afore mentioned proposal software. Proposed Data Collection Procedures To ensure the potential system will function with the data structures used within our system, and to create a well-designed system, which is easy to learn, Information management will be surveyed independently of the Proposal Development group and the Sales Executives. To determine if a pricing engine is needed

Pros of Video Games Essay Example

Pros of Video Games Essay Example Pros of Video Games Essay Pros of Video Games Essay Playing Video games is a fun and people have several astonishing memories involve them. Playing the video games does not mean anything inherent provided one scheme his or her schedules well. Many use them a way of escapism, that is, a system of passing the time if one has nothing better on which to focus. Frank Manjoo, in his article, notes Tom Bissells question on whether playing video games is a fun or addiction.; This paper argues against the opinions that the video contributes a to a massive time wastage by considering Frank Manjoo;s work. Red dead redemption description Red Dead Redemption (RDR) is a very popular video game which has a minimum or no adverse impact on ones social life or any other significant piece of work. One needs to break at least at some point during his or her daily duties. The game provides such a perfect moment whereby one enjoys an absorbing fun hence it is a more of refreshment. Entertainment, which the game provides to an individual, is part of life according to the theory of enjoyment. It is, therefore, advisable for one to play the game as frequent as possible to at least meet the demands of life. One should therefore not have a feeling of guilt when spending considerable hours of the day playing the game if it has such a critical contribution to the continuity of ones life. Based on entertainment alone, this type occurs at a personal level whereby one can adjust the level at which he or she needs to enjoy it. Somebody playing, the video games, for instance, Tom Bissell, in our case, will choose the best game which would best entertain him. RDR, among the other popular games, are not associated with instilling emotion to their players. The writer of the article, Frank Manjoo, refers to his personal experience where RDR or any other game has never moved him emotionally as had been happening to him in the case of his best movies, music, and the TV shows. Frank Manjoo refers to Tom Bissell supports the issue of playing video games and notes no bad experience in it the exercise. He, however, notes that the problem that emerges only lies within a feeling of a kind of embarrassment and guilt. This outlines the potential point at which playing video games may be hazardous. Therefore, the act itself is okay, but the mentality and perception are the greatest determiners of the influence on one. Benefits of video games One can involve in playing the video games and the other professional activities proceeds. It is not so habitual that one may ignore his source of income. Tom Bissel is a middle-aged man who is the serious gamer and as well proceeds with his work of journalism. He praises the extent to which he enjoys the game and helps him manage time. He is however torn within doubts on whether to consider playing video games a wastage of time or a proper way of utilizing time. Frank Manjoo who investigates and demonstrates the argument and behavior of the victim, Bissels holds that it is an important means of spending time. He considers Bissels culture to be okay, on which note he argues that it does not waste time but rather helps manage time. The fact that playing games can happen concurrently with other relevant occupational activities it is, therefore, such an important exercise. Franks article does not reach any point on this note, where Bisell complains of playing games depriving him the val uable time for taking part in big deals. Bissell notices a kind of game involving an excellent gameplay and is humorous in its storyline. He acknowledges that those who praise such games would have been accurate analysts. Bissell, however, wonders what the other type of games which do not instill humor in the users would impact on them. He, therefore, wonders if people should abandon such games. , Frank Manjoo;s writing is intervention to Bisell;s doubts by assuring the players and any other prospective player that playing video games has nothing to do with depriving one, happiness but rather depends on ones perceptions. Games have the ability to enable the player to feel happy due to the humorous aspects. Video games however, at times may also appear to waste time to the player. However much enjoyable and exciting playing the video games may be, one spends a considerable period concentrating on it. There exist chronic players of the games like Tom Bissell who is a victim of Red Dead Redemption addiction. He expresses that he spends a long number of hours focusing on the game can best be translated into some form of idleness where one fails to utilize time which is an important resource in the right way. This aspect and effect of video games there deem them possible ways of massive wastage of time. It is, therefore, disadvantageous on this note.

The House of Capulet in Romeo and Juliet

The House of Capulet in Romeo and Juliet The House of Capulet in Romeo and Juliet is one of fair Verona’s two feuding families- the other being the House of Montague. Capulet’s daughter, Juliet, falls in love with Romeo, the son of Montague and they elope, much to the anger of their respective families. Heres a look at the major players in the House of Capulet. Capulet (Juliets Father) Hes head of the Capulet clan, married to Lady Capulet and father to Juliet. Capulet is locked in an on-going, bitter and unexplained dispute with the Montague family. Capulet is very much in charge and demands respect. He is prone to rage if he does not get his own way. Capulet loves his daughter very much but is out of touch with her hopes and dreams. He believes that she should marry Paris. Lady Capulet (Juliets Mother) Married to Capulet and mother to Juliet, Lady Capulet appears distanced from her daughter. It is interesting to note that Juliet receives most of her moral guidance and affection from the Nurse. Lady Capulet, who also married young, believes it was high time Juliet was married off and chooses Paris as the appropriate candidate. But when Juliet declines to marry Paris, Lady Capulet turns on her: Talk not to me, for Ill not speak a word; do as thou wilt, for I am done with thee. Lady Capulet takes the news of her nephew Tybalts death extremely hard, going so far as to wish death on his killer, Romeo. Juliet Capulet Our female protagonist is 13 years old and about to be married to Paris. However, Juliet soon stumbles upon her fate when she meets Romeo,  and instantly falls in love with him, despite him being the son of her family’s enemy. Over the course of the play, Juliet matures, making the decision to abandon her family to be with Romeo. But like most women in Shakespeares plays, Juliet has little personal freedom. Tybalt Lady Capulet’s nephew and Juliet’s cousin, Tybalt is antagonistic and has a deep hatred of the Montagues. He has a short temper and is quick to draw his sword when his ego is in danger of being damaged. Tybalt has a vindictive nature and is feared. When Romeo kills him, this is a major turning point in the play. Juliet’s Nurse A loyal maternal figure and friend to Juliet, the Nurse provides moral guidance and practical advice. She knows Juliet better than anyone else and provides comic relief in the play with her bawdy sense of humor. The Nurse has a disagreement with Juliet near the end of the play which demonstrates her lack of understanding about the intensity of Juliet’s feelings about love and about Romeo. Servants of the Capulets Samson: After the Chorus, he is the first character to speak and establishes the conflict between the Capulets and the Montagues. Gregory: Along with Samson, he discusses the tension in the Montague household. Peter: Illiterate and a bad singer,  Peter invites guests to the Capulets’ feast and escorts the Nurse to meet with Romeo.

Business Process Management Reflective Analysis Essay

Business Process Management Reflective Analysis - Essay Example According to Chandler’s opinion, strategy refers to â€Å"the determination of the basic, long-term goals and objectives of an enterprise and the adoption of courses of action and the allocation of resources necessary for those goals† (Mazzucato, 2002). Michael Porter, on the other hand has defined strategy as the â€Å"broad formula for how a business is going to compete, what its goals should be and what policies will be needed to carry out these goals† (Harmon, 2007). It is quite clear that there are three different phases that form the strategy. In the first phase management identifies what the company is doing now. In other words, they identify the existing strategies of the company. In the next phase it is important to understand about the environment in which the company operates in and in the final phase management has to decide about the next actions that are required to be taken. These decisions are taken by comparing the environmental situation with th e company’s existing strategies (Harmon, 2007). The concept regarding value chain is made popular by the famous management expert Michael Porter. Now it is considered as one of the most crucial sources of sustainable competitive advantage for the business organizations. The basic idea of value chain is referred to the processes that convert the raw materials into the finished products that are saleable as well as consumable. It engages the main activities of a company and these activities are organized in such a way that each of them adds ‘value’ to the entire business operation. In simple words value chain is the combination of the supply chain and distribution chain (Orcullo, 2007). Michael Porter has developed a specific model on value chain. In this model there are five primary activities that are directly responsible for value creation. In order to support these five activities, there are four secondary activities that indirectly create values. Primary activ ities are ‘inbound logistics’ that involve activities regarding receiving and storing of raw materials, ‘operations’ that involve activities related to processing of raw materials, ‘outbound logistics’ which involve collection and distribution of final products, ‘marketing and sales’ that are nothing but the activities associated with promotion, advertising, sales, channel selection etc. and finally ‘services’ that involve actions regarding the ‘after sales services’ that are given to satisfy the consumers (Van Weele, 2009). While researching, I have discovered the importance of value chain in the modern management. I have found that the concept is applicable in all types of organizations, be it a service provider or be it a product manufacturer. I have found several books and online articles that describe the basic idea of ‘value chain’. I have also found that Michael Porter has developed a v ery useful model that describes the usual value chain of an organization irrespective of the nature of business that it does. Enterprise Architecture and Business Strategy In the present competitive business scenario an integrated approach to both IT and business is indispensible for achieving desired level of success. With the expansion of business operations, today’s organizations are getting more and more complex. In order to manage extreme complexity inside of an organization

Juvenile probation etc Essay Example | Topics and Well Written Essays - 1500 words

Juvenile probation etc - Essay Example According to the chief components present in the IAP model, the program greatly aims at diminishing recidivism through intensive supervision and control measures, strengthening family and community relations with individualized case planning and reinforcing progress in the improvement of personal well-being by incentives and an enthusiastic case management utilizing resources within the community (Wiebush, McNulty, & Le, 2000). Failures however in meeting certain objectives of IAP result from implementation problems such as staffing vacancies, institutional crowding, and unstable program environments. Successful operation nevertheless takes into account the consistent adherence to the core characteristics of the model and that it is found to establish more strength for the institution in collaborating with the external support teams of aftercare and research. GROWTH, on the other hand, specifically provides intensive aftercare for high-risk female juvenile offenders. Managed by Boys and Girls Clubs of South Alabama, Inc. with the help of the Office of Juvenile Justice and Delinquency Prevention, this program makes use of Network Aftercare System (NAS), an IAP adaptation. Principal components are inclusive of female-specific life skills, adventure therapy, community service, academic education, and Functional Family Therapy. Female offenders are administered a one-year aftercare monitoring and supervision upon release from detention. GROWTH keeps up with the similar goal to reduce recidivism as well as pregnancy rates and to increase job placements for GROWTH participants and these are all part of the program's documented success. No significant failure has been evaluated to emerge during program implementation as GROWTH promotes additional services such as individual and group therapy, substance abuse treatment, and mentoring. Multidimensional Treatment Foster Care (MTFC) being another aid in a stage after probation, developed at the Oregon Social Learning Cent er, provides highly trained foster parents, intensive support from a clinical team, and a tightly structured program. Besides becoming less prone to slip back into old delinquent patterns of behavior, MTFC sets goal that ensures better peer associations and development of both academic and professional skills. The program gives sufficient focus on individualized treatment where behavior is monitored and recorded on a daily basis through contacting the foster parents via the telephone. No ample amount of data shows evidence of the program's shortcomings and as part of the program's success, MTFC participants experience fewer arrests, minimal involvement or interest in delinquent activities and lesser timeframe of incarceration. Facilitating males of ages 13 to 18 for whom the Maryland Department of Juvenile Services render committed obligations, Thomas O'Farrell Youth Center serves treatment concentrated on the development of positive social norms. Planning for aftercare begins at ad mission to residential treatment where youth spend an average of eight months. While in residential care, youths are assigned two caseworkers each and these persons are required to look

Syllable Formal Ion Essay Example for Free

Syllable Formal Ion Essay Thus a meaningful language unit phonetically may be considered from the point of view of syllable formation and syllable division. The syllable is a complicated phenomenon and like a phoneme it can be studied on four levels articulatory, acoustic, auditory and functional. The complexity of the phenomenon gave rise to many theories. We could start with the so-called expiratory (chest pulse or pressure) theory by R. H. Stetson. This theory is based on the assumption that expiration in speech is a pulsating process and each syllable should correspond to a single expiration. So the number of syllables in an utterance is determined by the number of expirations made in the production of the utterance. This theory was strongly criticized by Russian and foreign linguists. G. P. Torsuyev, for example, wrote that in a phrase a number of words and consequently a number of syllables can be pronounced with a single expiration. This fact makes the validity of the theory doubtful. Another theory of syllable put forward by O. Jespersen is generally called the sonority theory. According to O. Jespersen, each sound is characterized by a certain degree of sonority which is understood us acoustic property of a sound that determines its perceptibility. According to this sound property a ranking of speech sounds could be established: voiceless plosives ( voiced fricatives (voiced plosives ( voiced fricatives ( sonorants ( close vowels (open vowels . In the word plant for example we may use the following wave of sonority: [pla:nt]. According to V. A. Vasssilyev the most serious drawback of this theory is that it fails to explain the actual mechanism of syllable formation and syllable division. Besides, the concept of sonority is not very clearly defined. Further experimental work aimed to description of the syllable resulted in lot of other theories. However the question of articulatory mechanism of syllable in a still an open question in phonetics. We might suppose that this mechanism is similar in all languages and could be regarded as phonetic universal. In Russian linguistics there has been adopted the theory of syllable by LV Shcherba. It is called the theory of muscular tension. In most languages there is the syllabic phoneme in the centre of the syllable which is usually a vowel phoneme or, in some languages, a sonorant. The phonemes preceding or following the syllabic peak are called marginal. The tense of articulation increases within the range of prevocalic consonants and then decreases within the range of postvocalic consonants. Russian linguist and psychologist N. I. Zhinkin has suggested the so-called loudness theory which seems to combine both production and perception levels. The experiments carried out by N. I. Zhinkin showed that the arc of loudness of perception level is formed due to variations of the volume pharyngeal passage which is modified by contractions of its walls. The narrowing of the passage and the increase in muscular tension which results from it reinforce the actual loudness of a vowel thus forming the peak of the syllabic. So the syllable is the arc ?f loudness which correlates with the arc of articulatory effort on the speed production level since variations in loudness are due to the work of all speech mechanisms. It is perfectly obvious that no phonetician has succeeded so far in giving an adequate explanation of what the syllable is. The difficulties seem to arise from the various possibilities of approach to the unit. There exist two points of view: 1. S?me linguists consider the syllable to be a purely articulatory unit which lacks any functional value. This point of view is defended on the ground that the boundaries of syllables do not always coincide with those of morphemes. 2. However the majority of linguists treat the syllable as the smallest pronounceable unit which can reveal some linguistic function. Trying to define the syllable from articulatory point of view we may talk about universals. When we mean the functional aspect of the syllable it should be defined with the reference to the structure of one particular language. The definition of the syllable from the functional point of view tends to single out the following features of the syllable: a) a syllable is a chain of phonemes of varying length; b) a syllable is constructed on the basis f contrast of its constituents (which is usually of vowel consonant type); c) the nucleus of a syllable is a vowel, the presence of consonants is optional; there are no languages in which vowels are not used as syllable nuclei, however, there are languages in which this function is performed by consonants; d) the distribution of phonemes in the syllabic structure follows by the rules which are specific enough fo r a particular language. 2. The structure and functions of syllables in English Syllable formation in English is based on the phonological opposition vowel consonant.

Creon As Tragic Hero of Sophocles’ Antigone Essay -- essays papers

Creon As Tragic Hero of Sophocles’ Antigone Since the play’s inception, there has always existed a contention concerning the true hero of Sophocles’ Antigone. It is a widely held belief that Antigone must be the main character simply because she and the drama share name. This is, of course, a very logical assumption. Certainly Sophocles must have at least meant her to be viewed as the protagonist, else he would not have given her the play’s title. Analytically speaking, however, Creon does seem to more categorically fit the appellation of â€Å"Tragic Hero.† There is no doubt as to the nature of the work, that being tragedy. Along with this genre comes certain established prerequisites, and Creon is the only character that satisfactorily fits them all. There are certain qualities that a character must posses in order to qualify as a tragic hero. Ideally, the subject is to be a person of high rank, so that they may have much to lose. (Most frequently a monarch is used.) Granted, Antigone is a member of the royal bloodline. But we must not forget that she is the daughter of incest, hardly a glamorous position to start with. In Oedipus Rex, Antigone was indirectly disgraced, while Creon was socially elevated by inheriting kingship from Oedipus. Also, Creon’s being king comparatively trumps Antigone’s lesser status of orphaned princess. While this in itself objectively proves nothing, it does at a minimum make Creon the more likely choice of protagonist. Another essential component of a tragic hero is that of the tragic flaw, the one attribute that causes the inevitable downfall of the character. A case could be made for Antigone’s hamartia being obduracy. She is called stubbornly wild in the play by both Creon— â€Å"Th... ...d no wrong. Antigone needs no redemption because she has committed no great misdeed. Creon, however, comes to see his grave mistakes after he has fallen from grace. Creon repents, and is even brought to the verge of suicide. Like all tragic heroes, he can only realize his vice once everything has been taken away from him. So who was meant to be the lead character of Antigone? Antigone. So who is the lead character of Antigone? Creon. Somewhere along the line, Sophocles found a more complex story in the insecure king than in the defiant noblewoman. Using Aristotle’s outline of Greek tragedy (which ironically was primarily based on Sophocles), Creon is the only character who meets the criteria. Creon started from the highest position, suffered the greatest net losses, and possessed the only inarguable flaw. Titles aside, the literary content speaks for itself.

Fast-Food Gone Bad Essay

An argument is an implicit dialogue that has importance to appeals. This is done by using different elements of an argument, in which the different parts are the claim (or thesis), the support, the evidence, the warrant, the appeals to the audience, and the counter argument that is being used in the scenario. In this essay that Michele Simon has wrote she examines the unhealthy choices of the some restaurants and explains on how they’re misleading the healthy people in the World. In Michele Simon’s â€Å"Even the ‘Healthy’ Choices at Fast Food Restaurants Are Unhealthy†, uses all of the parts and the elements of an argument in her essay. The first statement that Simon makes is â€Å"In response to sharpening criticism from nutrition advocates, fast-food franchises have added supposedly ‘healthy’ options to their menus† (Simon 473). This would be Simon’s claim, which would be the thesis statement of her argument. This is what the author or the person who wrote the situation is trying to tell you what they’re trying to answer or trying to prove in their argument. Arguments typically have three types of claims; claim of fact, claim of value, and claim of policy. In Simon’s argument her thesis is a claim of policy because she is trying to make a solution to figure out there problem and make it better so there can be something done about this or try to make better. We know there are many problems with fast food and Simon proves her argument by going on and saying different reasons for why this is true in her essay. The warrant is a belief or principle that can be assumed based on the argument. The warrant is never stated in great detail, and it must be drawn from statements made by the arguer. While it is not said by Simon her warrant is still clear and well understood. In Simon’s argument as implies that fast-food restaurants are not committed to the well being of their patrons (Simon). Also it is said that Simon thinks that fast-food restaurants are misleading to consumers who are trying to eat healthy. This also warrants that menu items are misleading and sometimes confusing for the consumer that is buying the product. The consumer could think that they were getting something healthier then a cheeseburger, but in all truth it’s actually worse than that cheeseburger. She must appeal to her audience in order to win the argument, by saying that a majority of fast-food restaurants are not telling the truth about their menu items and that there not healthy. The evidence is used to give strength to the argument and to prove the support for the claim. Many forms of evidence are found in examples, statistics, and expert is brought in to give valuable feedback on the argument. Simon provides many forms of evidence to back up her claim that she has possessed. In her first form of evidence she implies â€Å"The new Happy Meal option, which includes a sugar-loaded caramel dipping sauce† (Simon 473). She is implying that this idea is not much better then French fries because the caramel dipping sauce is full of sugar. Simon’s next problem was that she mentions â€Å"instead of a coke, kids can now have apple juice or milk† (Simon 475). This evidence Simon is trying to say that the apple juice and milk is still full of sugars and it’s still not good for your children. The next support of evidence for her claim is that she implies that â€Å"calling the chicken ‘crispy’ instead of fried is misleading† (Simon 474). She mentions that because if a person hears this that would automatically think that this is healthy salad. She is implying that is should just be called fried because so many people could get this confused. The logos support and evidence has support from multiple studies with facts and stats, given as evidence. Ethos supports from appeals to individuals in dealing with menu items and the choices on it. Pathos is used throughout her essay by giving thought to how unhealthy fast-food is. She mentions that â€Å"For a toddler who needs 1,000 calories per day, a Happy Meal consisting of four Chicken McNuggets, small French fries, and a low-fat chocolate milk totals 580 calories, or more than half of a child’s daily recommended calorie intake† (Simon 475). Simon is saying that no matter what you’re getting at a fast-food restaurant it’s going to be unhealthy for you, and your children. The counter argument Simon takes into consideration the argument opposing her claim, Simon doesn’t spend much time about a counter argument, but it is addressed in her essay. Simon grants â€Å"Go Active! Adult Happy Meal† (Simon 476). Which fell through and done away with because it didn’t work. Simon points out â€Å"In 2004 Ruby Tuesday reduced some portion sizes and added healthier items† (Simon 476). Another thing that Simon points out that was that â€Å"Wendy’s garnered great press in February 2005 for its ‘bold’ decision to add fresh fruit to its menu† (Simon 476). Simon has all of these examples for the counter argument that the fast-food industry is getting somewhat better. In conclusion there are many parts of an argument, and Simon uses all of these parts to successfully get her argument across effectively. She makes her claim, and then backs it up with the right support and to make his claim even stronger. Then she successfully gets the warrant across which has great appeal to the audience and is needed to make the claim that much stronger. Then finally Simon uses her counter argument to address to her audience what has been happening in the years past to try and fix the problem. Works Cited Simon, Michele. â€Å"Even the ‘Healthy’ Choices at Fast-Food Restaurants Are Unhealthy. â€Å". 473-75. Print. Excerpt from The Purposeful Argument: A Practical Guide. Boston: Patricia Bostian, 2006. N. pag.

Psychology Department of Indiana University

Brought up with an old fashioned nature, Skinner was a celebrated American psychologist. He was born to a family wherein he has a lawyer for a father and a rather intelligent and strong willed mother. He was born on the 20th of March in the year 1904. He was a very active child who loved school a lot. One of his interests was to build things outdoors. However, there were depressing instances in his childhood as well. One of these instances involved the death of his brother at the age of 16. B. F. Skinner was born in Pennsylvania, Susquehana.He was raised to be an American, but sources say he has a trace of English in his ancestral line. He studied in New York at the Hamilton College, and attained his degree in English. He participated in a lot of extra curricular activities in school. But what could be remembered about him in that academic instituion is to have been required to attend church every day as an Atheist. One of his dreams was to become a good writer, and he tried to achie ve that by sending copies of his stories and poetry. He tried to focus on building his craft, but in the end, he finally realized that writing would no be the career for him.With this in mind, he instead hesitated with his writing lifestyle and took his masters and doctorate degrees on pschology in Harvard. He led the Psychology Department of Indiana University as the chairperson in the year 1945. He was invited to be at Harvard, where he stayed until he passed. He achieved a lot of research and application about his theories and studiies. But one remained highly significant. When he failed to become the writer he hoped himself to be, he became the scholar that will forever be remembered for his contributions to the society and to the acedeme.He was considered as the most celebrated psychologist, after Freud. He remains to be remembered to today because his passing was not yet that long ago. With that said, the impact he had on the country was well remembered and creditted for. Some of his significant sttudies was on the theory of Operant Condition. As the basis of the theories that followed this one, his theory became of the most memorable theories. This theory involves how people are merely bouncing in their own world, doing what it was doing when he was seen.He also called this operating due to the nature that it involves reaction, brought about a certain stimulus. In other terms, a person does one thing and experiences consequences. The next time he experiences a similar stimulus, he would try to evade the consequences that follows it—either by rejecting the possibility or changing certain elements. This theory began the line of other theories established under his name and study. By this, he was made famous. A lot of people got curious about his discoveries, and these in turn, were shared to a lot of other people.His knowledge is perhaps his greatest asset, without it, he would not have been able to establish himself in the manner that his theories are well taken in academic institutions. His life was not only introduced to a wide array of possibilities when he began to study psychology, but he was able to establish his mark in the history of man. He began by dreaming of becoming a writer. However, in the end, he got himself into psychology, and discovered that this would be much preferable. Reference Boeree, C. G. (2006). B. F. Skinner. Retrieved April 11, 2008 from http://webspace. ship. edu/cgboer/skinner. html.

Applying Life Course Theory to City of God Essays

Applying Life Course Theory to City of God Essays Applying Life Course Theory to City of God Essay Applying Life Course Theory to City of God Essay Applying Life Course Theory to City of God Name Course Date Applying Life Course Theory to City of God Introduction The life course theory is a micro theory that looks into a subject’s past to interpret present deeds of a subject and possibly even predict future conduct. It is a road map of an individuals expected behavior and provides reasoning for a persons life choices not only in relation to crime and criminal behavior but also to milestones such as choice of spouse and their ability to sustain relationships they have. The film City of God discerns the progression of individuals and their life choices based on the history of their lives. Part 1 Life course theory was pioneered in the 1920s in the works of Thomas’ and Znaniecki’s â€Å"The Polish Peasant in Europe and America†. More recently, similarities have been found in those studies and in those of Wolfgang, Figlio Sellin- 1945 and those of Wright, Tibbetts Daigle (2008). The similarities that accrue are that the subjects are usually assertive, impulsive and have aggressive tendencies. This seems to be understandable in relation to the conditions of lower income households where these mindsets are encouraged due to the harsh nature of the conditions one has to deal with. Wolfgang, Figlio, and Sellin’s (1945) research on 9945 boys, showed that, in the communities, the definition of normal stands relative as the commission of minor acts of delinquency was considered the normal and did not raise any red flags. This was despite the fact that these â€Å"normal† acts were gateways to becoming career criminals later in life or did lead to the commission of what was that society would consider â€Å"abnormal† delinquency. This presents a problem because each child on an individual level acquires the notion that they are the pioneers of the acts they perpetrate forgetting that the very same scene has played out numerously in their very own community. This may give them a perception of uniqueness leading to a persistent in their disruptive behavior. Moffitt (1993) offers a different interpretation of the theory. She posits that the basis of crime rests in environmental factors and separates offenders between those with temporary and those with persistent anti-social behavior. Temporary here is taken to mean behavior that does not extend past adolescence. She posits that those with temporary anti-social behavior only commit offences when they deem it advantageous thus; it seems likely that they should continue their delinquent behavior into adulthood. Part 2 The film City of God clearly brings out the Life Course Theory through its presentation of individuals whose lives of crime are hailed as necessary for their own survival. The film shows the progression of a group of kids who move up the ranks as either â€Å"hoods† or â€Å"cops†. These two seem to be the only to choices available in order for one to make something of themselves in the City of God. This brings out the theory in that as time passes children are born into harsher and harsher conditions due to the fact that the ones who make it promptly move out creating a city of those who have been â€Å"left behind† which has a compounding effect on the safety and security of the city. The films main antagonists Lil’ Ze is a prime candidate for Moffitt’s (1993) interpretation of the life course theory. Lil’ Ze is a hood who chose his path early in life displaying all the characteristics described b y Moffit i.e. he is antisocial with his only friend being Benne another hood. He continues this behavior later on in life ostracizing himself even more by killing anyone he considers to be a nuisance or a threat to his existence even at one point in the film finding it odd that he did not kill a kid who crossed his path even going back to finish the deed. Further examination of the film shows that the fashion in which the above scenario played out is not unique as most antagonists in the film share similar histories in that their wrongdoing is in large part due to the environment they inhabit in which crime is considered an integral part of their identity conceivably since they were younger. One could map out their past and from there calculate a trajectory where they keep escalating the commission of their misdeeds. The film shows Wolfgang, Figlio, and Sellin’s (1972) distinction between â€Å"normal† and â€Å"abnormal† delinquency. Normal delinquency in the film includes acts such as consummation of marijuana in which everyone seems to indulge in staggering amounts even to the extent that the main character Rocket is willing to traverse long distances to obtain a â€Å"joint† for his girlfriend. Assault and battery is considered normal going by the numerous beatings that follow in the films and the indifference towards acts of aggression by the locals. Abnormal delinquency is presented in acts of murder, which is rampant throughout the film with numerous killing carried out for territories and during robberies. The police themselves also seem to have a shoot first policy with very few offenders being subjected to the appropriate criminal justice proceedings. The link to the life course theory is that the persons committing these acts have a level of comfort with the se gruesome acts that could only come because of having either witnessed or partaken in many similar activities when they were younger. The incidents and occurrences that ultimately shape future conduct and determine the possibility of a person’s involvement in crime do not automatically proceed in a chronological order, but rather make up the sum total of the individual’s actual experience. Reference Clark, M. C., Caffarella, R. S. (2011). An Update on Adult Development Theory: New Directions for Adult and Continuing Education. Hoboken: John Wiley Sons. Greenspan, S. I., Pollock, G. H. (1989). The Course of life. Madison, Conn: International University Press. Pratt, M. W., Fiese, B. H. (2004). Family stories and the life course: Across time and generations. Mahwah, N.J: Lawrence Erlbaum Associates, Publishers.

Analysis of Stopping by Woods on a Snowy Evening by Robert Frost

Analysis of Robert Frost Stopping at the snow covered night It stops at the night covered in the snow It is a poem that works at many levels. This poem uses various literary tools to convey the deeper meaning. Instruments such as fables and images are used in a very simple way so as not to confuse the reader, but they also have a deeper meaning. For these reasons and beyond, I think that stopping Woods on a snowy night is an eternal classic, I think it is my favorite poem. One thing that Robert Frost was among all his poems was that he wrote in a way that he did not work so hard for the readers. The aim of this paper is to analyze Robert Frost's poem Stop the forest at night covered with snow from a stylistic analysis point of view. Analysis was done in graph mode, grammar mode, syntax mode and phonological mode. I also discovered the metaphor and solution that existed in this poem. This article will help you analyze Robert Frost's poetry structure and style, his theme, perspective a nd nature handling. Style is a word derived from the Latin elocution, which means Greek style and vocabulary. Style is a wider term. There are several meanings inside and outside of sentences. The specific procedure for achieving something in a certain way or method is style. In a broad sense, everything is style. The style of things and lifestyle is also a style. Style is also related to person's personality. The style reflects the idea of ​​my mind. It explains how to write and read people Robert Frost's poetry is lyrics. In the forest I stopped on a snowy night to concentrate on where there is time and draw a feeling. Many lines represent discomfort, and when he needs to go home he dislikes being pulled to the end. Frost used Murray to strengthen this uneasiness. Peace and peace are also portrayed in this poem. In addition, the lyrics usually concentrate on one thing, Robert Frost's poetry concentrates in the forest. The story poem conveys a story that includes the beginning, the middle, and the end, not focusing on a moment like lyrics. The role of Robert Frost (an unnamed person) was stopped by Woods when it stopped in the woods and was shocked by the beauty of the winter night. Robert Frost and Edward Thomas' s Chalk Pit and Stop at Snowy Night poems communicate meanings in a sense. Sense of location. The forest stopped on a night covered with snow is for the narrator to stop outside the forest covered with snow and admire the scenery and the horse. The narrator does not stay for a long time because he promises to defend. White crater involves two people talking about a nearby choke pit. - Investigate the factors that affect the pendulum pendulum - Our goal is to investigate whether the pendulum pendulum variables affect speed. Preliminary Work To find variables that affect the swing of the pendulum, I need to test all available variables. Analysis of Stopping by Woods on a Snowy Evening by Robert Frost Analysis of Robert Frost Stopping at the snow covered night It stops at the night covered in the snow It is a poem that works at many levels. This poem uses various literary tools to convey the deeper meaning. Instruments such as fables and images are used in a very simple way so as not to confuse the reader, but they also have a deeper meaning. For these reasons and beyond, I think that stopping Woods on a snowy night is an eternal classic, I think it is my favorite poem. One thing that Robert Frost was among all his poems was that he wrote in a way that he did not work so hard for the readers. The aim of this paper is to analyze Robert Frost's poem Stop the forest at night covered with snow from a stylistic analysis point of view. Analysis was done in graph mode, grammar mode, syntax mode and phonological mode. I also discovered the metaphor and solution that existed in this poem. This article will help you analyze Robert Frost's poetry structure and style, his theme, perspective a nd nature handling. Style is a word derived from the Latin elocution, which means Greek style and vocabulary. Style is a wider term. There are several meanings inside and outside of sentences. The specific procedure for achieving something in a certain way or method is style. In a broad sense, everything is style. The style of things and lifestyle is also a style. Style is also related to person's personality. The style reflects the idea of ​​my mind. It explains how to write and read people Robert Frost's poetry is lyrics. In the forest I stopped on a snowy night to concentrate on where there is time and draw a feeling. Many lines represent discomfort, and when he needs to go home he dislikes being pulled to the end. Frost used Murray to strengthen this uneasiness. Peace and peace are also portrayed in this poem. In addition, the lyrics usually concentrate on one thing, Robert Frost's poetry concentrates in the forest. The story poem conveys a story that includes the beginning, the middle, and the end, not focusing on a moment like lyrics. The role of Robert Frost (an unnamed person) was stopped by Woods when it stopped in the woods and was shocked by the beauty of the winter night. Robert Frost and Edward Thomas' s Chalk Pit and Stop at Snowy Night poems communicate meanings in a sense. Sense of location. The forest stopped on a night covered with snow is for the narrator to stop outside the forest covered with snow and admire the scenery and the horse. The narrator does not stay for a long time because he promises to defend. White crater involves two people talking about a nearby choke pit. - Investigate the factors that affect the pendulum pendulum - Our goal is to investigate whether the pendulum pendulum variables affect speed. Preliminary Work To find variables that affect the swing of the pendulum, I need to test all available variables.

RU486 Essay Example | Topics and Well Written Essays - 750 words

RU486 - Essay Example The mechanism of action of RU486 is that it sensitizes the myometrium to prostaglandin-induced contractions and then softens and later dilates the cervix; the Gemeprost would then stimulate the uterus to contract and expel the fetus (Medic8 â€Å"Health Guide†). The drug is to be taken with precaution among asthmatics and among those with blood disorders or those taking anticoagulant medications (Medic8 â€Å"Health Guide†). This drug cannot be taken by smokers aged 35 years and above. Moreover, Aspirin and NSAIDS should be avoided while taking RU486 as it can increase bleeding (Medic8 â€Å"Health Guide†). It is contraindicated in uncontrolled severe asthma, suspected ectopic pregnancy, chronic adrenal failure, and porphyria (Medic8 â€Å"Health Guide†). Its side effects include nausea and vomiting, abdominal cramps, and possibly severe vaginal bleeding (Medic8 â€Å"Health Guide†). In case the abortion is not successful, it is advised that other means of abortion be applied in order to complete the abortive process (Medic8 â€Å"Health Guide†). Some of the issues with this drug are related to the fact that no actual testing has been performed on the drug before it has been released into the market. Apparently, the only testing which has been conducted on the product before 1988 was a test to determine dosage. Such tests did not resolve or address the drug safety in actual usage (MacDonald â€Å"RU486). Large scale testing of the drug has been conducted in France and in England and the reports reveal alarming results for women. Severe and violent side-effects on women have been seen after administration of this drug. These side-effects included nausea, headache, diarrhea, vomiting, and bleeding and the bleeding has been known to last up to 35 or 40 days with an average duration of 8 to 10 days; some women actually required blood transfusions after profuse bleeding following administration of this drug (MacDonald â€Å"RU 486†). Those who oppose the use of

Cubism period Essay Example | Topics and Well Written Essays - 500 words

Cubism period - Essay Example The ‘three musicians’ by Picasso was made of intensely colored, flat and abstract geometry in a superficial boxlike enclosure. A clarinet player can be seen on the left, a guitar player in the middle and on the right hand side there is a singer with sheets of music in his hands. They are all dressed similarly. Pierrot with a white suit and blue suit, Harlequin in a costume that has diamond patterns, and on the right there is a friar wearing a black robe. At the faà §ade of the Pierrot, there is a table on it a pipe and a number of things too, while under him is a dog whose tail is peeping out at the back of the musician’s legs. All aspects of this painting comprise of flat shapes and geometry. The painting is characterized by the use diverse textures, planes, collage rudiments, papier Mache. It was a pioneer of collage elements to be implemented as key components of a work of art. After World War I, Pablo Picasso painted one of his renowned and popular paintings of all time called â€Å"Bombing of Guernica†. This was a painting to interpret what the war was really like, because it was about how an innocent family was brutally caught in the heart of the war. One could look at this painting and perceive different meanings each time. It was a painting of accepted size on canvas of about eleven feet. This movement appeals because it was a rebellion of the contemporary artistic methods of painting. These contemporary methods followed stiff rules and regulations tying the imaginative nature of an artist.

Reaction paper on article that I have which related to gun issue

Reaction paper on that I have which related to gun issue - Article Example ublished on April 23, 2012, says that America has now become a battleground in the literal sense where one could see many deaths and violent attacks off and on. The report throws light to the fact that majority of the American possess guns as there is provision in the American law that allows people to have guns for their self protection. The history of the past few years show that majority of these attacks were not for self protection, but an act of violence due to some psychological disorders, or a student taking revenge upon his classmates on trifles. The report opens with the stories of some recent attacks and the prevention methods adopted by some of the schools preparing for gunmen. However, the threat of the gun still continues and majority of the Americans fear that they may encounter with a violent gunman during their journeys. It said that there is about one gun for every American. The report adopts the data of the General Social Survey, conducted by the National Policy Opinion Center at the University of Chicago, when they identified that there is gradual decline in the gun ownership in the past few years. However, it is a contradiction to note that the number of the people having guns, and the power of the gun lobby are increased. There are many reasons identified for the increase of guns. It includes activities of The American Firearms, the innumerable firing ranges, private clubs, and so on. The American Firearms School is open to all and the authorized persons give training to the public. One of the main reasons of the increase of the guns can be attributed to the private sellers or classified ads that possess the lion share of the gun market. This fact clearly exposes the reason why or how an average a hundred thousand Americans are killed or wounded with guns a year. The National Rifle Association, founded in 1871 also promotes the growth of this field through training and publication of the magazines like The Armed Citizen. Another reason for

Concepts of Database Systems

Concepts of Database Systems Database system Concepts of database management-3rd edition Philip j.pratt .2000 A database is a structure that contains information about many different categories of information and about the relationships between the categories. Premiere products are a distributer of appliances, housewares. The company has used spread sheet software to maintain customer, order, inventory and sales. The premiere products database, for example, will contain information about sales, reps, customers, orders and parts. It will also provide facts that relate sales reps to the customers they represent and customers to the orders they currently have placed. With the use of database, employees can enter the number of a particular order and find out which customer placed the orders, as well as which parts were ordered. An entity is a person place object event of idea for which you want to store and process data. An attribute is a characteristic or property of an entity. For the entity for example the list of attributes might include such things as car colour and size. Rep. Rep. no. Last name First name Street City State Zip Commission Rate model Attributes An attribute is also called a field or column in many database systems. A relationship is an association between entities. There is an association between reps and customers, for example at premiere products. A rep is associated with all of his or her customers and a customer is associated with its rep. One-to-many relationship Each rep is associated with many customers, but each customer is associated with only one rep.ÂÂ   in this type of relationship, the word many is used differently than in everyday English; it might not always indicate a large a large number. In this context, for example, the many means that a rep can be associated with any number of customers. This is, a given rep can be associated with zero, one, Or more customers. A database is a structure that can store information about multiple types of entities, the attributes of those entities, and the relationship among the entities. A database, however, is much more than a file. Unlike a typical data file, a database can store information about multiple entities. There is also another difference. A database holds information about the relationship among the various entities. Not only will premiere products database have information about reps and customers, it also will hold information relating reps to the customers they service, customers to orders, parts to orders and so on. REDUNDANCY It is the duplication of data or the storing of the same data in more than one place. In the orders spreadsheet, redundancy occurs in the customer name column because the name of a customer is stored in more than one place. What problems does redundancy cause? It wastes space because you are storing the same data in multiple places. The extra space results in larger spreadsheet that require more space in memory and on disk and that take longer to save and open. When you need to change data, redundancy also makes your changes more difficult and time consuming. Finally redundancy can lead to conflicts. For eg. If you enter someones name and address in different columns than it will take time to enter and there is chance of making mistakes.

Childhood Obesity Essay -- Health Care, Diseases

"Today, about one in three American kids and teens are overweight or obese; nearly triple the rate from 1983. With good reason, childhood obesity is now the Number 1 health concern among parents in the United States, topping drug abuse and smoking. If current trends continue, today’s kids could be the first generation to live shorter lives than their parents" (Clinton, para. 3 2011). Children may not understand the complexities of food intake or obesity but they continue to be affected by the issue. The reality is that if a parent enables their kids to make poor eating choices as children; they will struggle as adults to make the right eating choices. Many factors contribute to childhood obesity but the major factors are living sedentary lifestyles along with poor nutrition and over consumption of fatty foods. Webster's Encyclopedic Unabridged Dictionary of the English language defines obese as excessively fat; corpulent (bulkiness or largeness of body); overweight. According Charles Stuart Platkin, PhD, (2009) the child's Body Mass Index (BMI)-the number calculated from a person's weight and height- provides a reliable indicator of body fatness. A person's body fat percentage is the total weight of the person's fat divided by the person's weight and consists of essential body fat and storage body fat. A child’s BMI is calculated to asses there weight to make sure children are healthy at there current status. Based on research from the American Heart Association (2011) 23.4 million children ages two to nineteen are overweight and obese. 12.3 million of those children are males and 11.1 million are females. There is no debate about whether childhood obesity is a problem in the United States. The debate should begin with ackno... ...mputer or playing video games" (Childhood Obesity, 2011, p. 1) Considering a child is in school for approximately six to seven hours a day and is playing video games or watching TV four to five hours a day there is very little time left for physical activity that often gets neglected. Obesity often appears with children who consume far more calories than they can burn off. . It would take an averaged sized person, running at a pace of 10 minutes per mile, one hour to burn off all 620 calories consumed in the mighty mcnugget meal at McDonald’s. (Natural bodybuilding, 2011) Kids nowadays prefer watching SpongeBob Square Pants or nickelodeons cartoon network verse taking part in outdoor activities. An easy resolution in avoiding obesity issues among young children is to make time everyday for active activities and limit the amount of time the child sit stationery.

Persuasive Message Framing Health And Social Care Essay

The writer argue that, in the context of urging societal alterations, message framing can be used as one of communicating schemes in societal selling context. By utilizing message bordering attack, public communicating can be presented in footings of the benefits ( additions ) or costs ( losingss ) framed associated with a peculiar behaviour. Research shows that bordering of such persuasive messages influences many societal determinations. Peoples tend to avoid hazards when sing additions or benefits, and tend to prefer hazards when sing losingss or costs. This paper investigates the nature of message framing, the taxonomy of message framing effects and alternate signifiers of message bordering presentation. The writer explored the differential effects between negative and positive framed message, the context in which message bordering surveies much more have been conducted and the account by which message framing could act upon people ‘s attitude, purpose and behaviour. It is concluded that the message bordering surveies had been conducted in a broad assortment of wellness communicating context and can be expanded to many other societal alterations contexts. The differential effects between negative and positive framed messages were exist because of: 1. The different penchants about hazard, 2. The asymetry between negative and positive information and the presence of moderator variables. The persuasion which happened in message bordering presentation will act upon people ‘s information processing in three stairss: 1. The sum of attending directed to the message influence the grade to which it is integrated into a mental representation of the issue, 2. Peoples differ in their receptiveness to the peculiar frame advocated by the message, based on both their experience and current state of affairs, and 3. The influence of a peculiar frame on existent behaviour depends on the sensed map of the advocated behaviour. Aditional researches may be neede d to make up one's mind what sort of framed message and situational and dispositional moderator variables that proper for the specific context of societal job.Cardinal words: societal selling, message framing, attitude and persuasion.1IntroductionAbout every state faces societal jobs in their day-to-day life. Health issues such as advancing people to avoid familial diseases, carrying people to halt unhealthy life manner ( e.g. smoke, drug and intoxicant dependence ) , advancing people to forestall deathly diseases ( e.g. malignant neoplastic disease ) and doing household program, are parts of these jobs. Decreasing energy supply is besides one of the jobs that require people to execute energy preservation behaviour. Significant attempts are needed to carry people to halt blowing their energy ingestion. The increasing traffic denseness besides require people to alter their drive and siting behaviour to be more carefully and safely in order to take down the traffic accident rate. In s hort, there are many public attitudes and behaviours needed to be changed to work out the societal jobs. Solving societal jobs affecting societal alterations. It means altering single and group life wont by transforming their harmful behaviours toward more productive one, altering attitudes and values of the community and the whole society and making new societal tehcnolgy in order to increase quality of life [ 1 ] . However, altering human behaviour is non an easy thing and it possibly the most debatable issue in human relation.The Role of Social Marketing in Solving Social ProblemsIn order to accomplish the expected status in a society that full of societal jobs, it is expected that marketing subject non merely focuses on profit-oriented companies but besides accommodates the societal dimensions of the society. The jobs such as pollution control, public transit, instruction, drug maltreatment, safe drive, household planning and public wellness, need advanced solutions and attacks to derive populace ‘s attending and support. The troubles found by societal sellers to pass on their thoughts and societal ends have been the concern of the selling experts for a long clip. To reply these phenomena, Kotler and Zaltman [ 1 ] argue that marketing attacks can be used to work out specific societal jobs by implementing the selling rules such as analysing, planning and commanding the jobs of societal alterations. The selling constructs and techniques can be used efficaciously to advance single and group to execute recomended behaviour. Social selling is a promising model to program and implement the societal alterations. Kotler and Zaltman [ 1 ] define societal selling as a design, execution and control of plans carried out to act upon the acceptableness of societal thoughts that involved merchandise design, pricing, communicating, distribution and selling research. However, using the societal selling program attack does non intend that the societal ends will be automatically achieved because it merely develops a mec hanism which relates the experts ‘ cognition on human behaviour and the execution of the recommended cognition which brings good cause to the society. Different from Kotler and Zaltman, Andreasen [ 2 ] positions societal selling as the attempts to act upon the mark audience ‘s behaviour. Harmonizing to Andreasen, societal selling is the version of commercial selling engineering onto the analysis, planning, executing and rating plans which designates to act upon the behaviour of the mark audience to better their ain mental and physical life and/or the society in which they live. Harmonizing to Andreasen, the footing of societal selling is to alter one ‘s behaviour. Social selling is related to behavioural mentality. It stressed on instruction and propaganda plan that merely will be usefull if brings behavioural alterations. It is interesting to societal alterations practicioners as could partly explicate why people do certain behaviour. The consumer ‘s behavior attack, harmonizing to Andreasen [ 2 ] , can be applied in societal selling issues. The outgrowth of exchange theory is the chief stimulation to marketing faculty members to spread out the constructs of consumer ‘s behaviour and selling such as the usage of seat belt, blood giver, etc. Promoting the consumers to donate their blood, for case, does non affect offering merchandises or services, nor does it affect payment to be done by the consumers. However, it will convey many benefits for the quality of life of the society if the recomended behaviours were performed. Theories and theoretical accounts for societal selling abound, with small formal consensus on which types of theoretical accounts for what types of societal selling jobs in what sorts of state of affairss are most appropriate [ 3 ] . The basic constructs of societal selling involve alterations. Social sellers try to act upon other ‘s behaviour which consists of [ 2 ] : a. get downing certain behaviour, b. halting certain behaviour, c. altering certain behaviour. The get downing point of behavior class opens a figure of research chances in the field of societal selling such as disease bar, early sensing of diseases, birth control ( to get down a certain behaviour ) , the danger of smoke ( to halt a certain behaviour ) , and organic nutrient ingestion and environmentally friendly merchandise use ( to alter a certain behaviour ) . In the visible radiation of act uponing other ‘s behaviour, societal selling urges the execution of proper communicating scheme to carry people. In this paper, the writer argue that one of the effectual communicating methods which may be considered to carry people to execute recomended behaviour is the message bordering attack. Message framing can be the promising communicating scheme to heighten people conformity in order to do societal alterations. It could be implemented in wide country of societal issues such as wellness, safe drive, proenvironmental behaviour and so on.Framing Theory and Message FramingFraming theory starts from Prospect Theory introduced by Tversky and Kahneman [ 4 ] . Framing posit of prospect theory provinces that the manner an information presented, in footings of benefits and losingss, may act upon the behaviour based of two grounds. First, people tend to avoid hazards when sing additions, that is, when having messages in the signifier of positive fra ming. On the contrary, they are likely to take hazards when sing losingss or costs, that is, when having messages in the signifier of negative framing. Consequently, the penchants towards risk-taking to a great extent depend on whether the thought is presented in the frame of addition or loss contexts. Therefore, persuasive information may be presented by demoing the possible benefits earned if the information presented is purely followed or the possible losingss earned if the information is non taken. Second, this theory argues that people will probably to avoid hazards which make the losingss look much bigger than the benefits earned. In line with the chance theory, two logical statements of an issue, if presented in two different ways, may ensue in different determinations. The most popular illustration of this issue is the Asiatic Disease Problem experiment conducted by Kahneman and Tversky [ 5 ] : to 152 topics who were presented to the hypothesis inquiries which required them to conceive of that the US authorities had been fixing an action to forestall diseases in Asia. It was predicted that the disease might kill 600 people. There were two plans proposed to forestall the disease ; Program A and B. It was assumed that the estimated effects of the plan were as follows ( presented in positive framing ) : If plan A was chosen, they would salvage 200 people If plan B was chosen, 1/3 of 600 would likely be saved and 2/3 people would likely non survive. The consequences of the experiment showed that 72 % of the respondents preferred Program A instead than Program B. The same inquiries were besides proposed to the other 152 topics. This clip, the plans were Program C and D which were presented in negative framing with the undermentioned effects: – If plan C was taken, 400 would decease – If plan D was chosen, none of 1/3 of 600 would decease and 2/3 of them would likely decease. In this 2nd group of topics, 78 % preferable plan D. From the illustration given, it is evidently seen that A and C are similar to plan B and D. The response was rather predictable based on the rules of diminishing sensitiveness attached to prospect theory. The presentation of the options in the framing informing the figure of people to be saved has clearly shown the benefits of avoiding the hazards. It is much better to salvage 200 people, definite in figure instead than to salvage about 200 people, indefinite in figure. Meanwhile, the presentation of the options in the framing informing the figure of victims shows the topics preferred to take hazards when faced with the possible losingss. It is rather interesting to analyse the chance appeared in this instance. The survey of Kahneman and Tversky [ 5 ] shows that single determination is consistently influenced by how an issue is presented. Specifically, person will be given to avoid hazards when confronting messages presented in a positive framing ( emphasizing on benefits gained ) and s/he will prefer to take hazards when confronting a job presented in negative framing ( emphasizing the losingss gained ) . They argue that each individual relies on a figure of limited heuristics and prejudices in doing complex determinations. Each prejudice and heuristics depends on the preparation of the thought at the beginning of the procedure. Prospect Theory give us a canche to utilize its rule in showing a persuasive message in order to heighten message receiver ‘ conformity, called message framing. Message framing is the presentation of persuasive messages which stresses on the benefits to be gained if the messages are followed ( positive framed/gain framed ) , or on the hazard facets if the messages are non followed[ 2 ]( negative framed/loss framed ) . It is one of persuasive tactics which is strategically used in pass oning persuasive messages to other people. It is used as a paradigm to understand and look into communicating scheme and behaviour in a broad scope of subjects. The related subjects include psychological science, communicating, organisational determination devising, economic sciences, wellness communicating, media surveies and political communicating [ 6 ] . Pprevious researches on persuasive power of message bordering show that the presentation of different types of message framing will ensue in different persuasive effects.Taxonomy of Framing EffectssLevin et Al. [ 7 ] designs a taxonomy which differentiate the framing effects into three classs: hazardous framing, property framing and end framing. The effects of the first framing are those that can be explained as follows: for illustration, in a certain state of affairs, S+ describes a positive status ( such as being alive, winning and being healthy ) , with a figure of n response options which implies different terminal consequences with different degree of uncertainness ( r1, r2, aˆÂ ¦rn ) . On the other side, S- means a negative status ( being dead, being lost, being ill ) with the same figure of n response picks and terminal consequences. The consequence of hazardous framing is that one tends to take options with low uncertainness in S+ , and to take options with high uncertainness in S- . In other words, this status refers to the inclination to prefer definite options in positive frame and hazardous options in ne gative frame. The experiment conducted by Kahneman and Tversky [ 5 ] can be used to explicate this job. The effects of 2nd framing or attributee bordering consequence can be elaborated as follows: for illustration, a certain property ( object or incident ) A+ indicates positive status ( success, nonfat, etc ) with a figure of n response picks which implies different degree of attractive force ( d1, d2, aˆÂ ¦dn ) . Meanwhile, the same property shows negative conditions ( failed, fatty etc ) indicated as A- with the same figure of response picks and the same degree of attractive force d1, d2, ..dn. The attribute framing effects are defined as the inclination of a topic to measure A+ with higher degree of attractive force and A- with lower degree of attractive force. It refers to the inclination of the topic to do a more positive rating on the presented stuffs in positive frame. The experiment carried out by Levin and Gaeth [ 8 ] revealed that beef was considered to be more delightful when positively labeled ( 75 % fat free ) compared to negatively labeled such as ‘contain 25 % fat ‘ . There are at least two different rules between hazardous framing and property framing. The first difference is that attribute framing does non affect hazard use. The 2nd 1 is that the mark is non in the signifier of taking the independent response picks, but in measuring the credence to certain points. The 3rd consequence is the effects of end bordering. They can be explained as follows: for illustration, a certain message M+ contains a positive frame ( chance to derive benefits or avoid losingss ) and the other message contains negative frame ( chance non to derive benefits or suffer losingss ) indicated by M- . The effects of end framing are the differences in the persuasive consequences between M+ and M- to accomplish a certain behaviour. Based on above taxonomy, the presentation of message framing in wide societal alterations context ( such as advancing disease sensing behaviour, disease bar behaviour, energy salvaging behaviour, birth control behaviour, pro-environmental behaviour, save driving behaviour, healthy diet and exercising behaviour and so on ) could be categorized into end framing as the presentation of negative framing or positive one could convey different persuasion effects to the message receiver.Forms of Message Framing PresentationLevin and Gaeth [ 8 ] argue that there are two types of message framings ( See Table 1 ) . The first type is how the negative or positive message is communicated across. The positive message emphasizes on the benefits received by the consumers for utilizing the merchandises or making the expected behaviour. The negative message emphasiss on the consumer ‘s losingss for non utilizing the merchandises or making the recommended behaviour. The 2nd type discusses the nega tive and positive facets of the message itself. Levin and Gaeth reference that the fat contained in the beef is 25 % fat or 75 % thin. As a affair of fact, there are really few merchandises which inform their negative effects to the consumers. In line with Levin and Gaeth, O'Keefe [ 9 ] maintains that the attractive force of positive and negative framing phrases can be presented in two different ways. First, whether the result described is the coveted result. Second, whether the result described is an achieved result ( gained, proposed, accomplishable ) or something to avoid ( gotten rid of, unexpected, unattainable ) . As displayed in Table 1, addition framed messages, for illustration, can be presented in: â€Å" if you comply the promoted action, you will derive the expected result X † or â€Å" if you do the recommended action, the unexpected result Y can be avoided † . Meanwhile the loss framed messages can be presented: â€Å" if you do non make the recommended behaviour, the expected result X will non be achieved † or â€Å" if you do non make the recommended action, the unexpected result Y will happen † . Nevertheless, it has non been really clear whether the assorted types of message pr esentation will impact the comparative effectivity of addition framed and loss framed messages. Table 1. Techniques of Message Framing PresentationPresentation techniquesTypes of FramingStatementOutcome is described in the expected or unexpected results. Positive frame â€Å" if you do the recommended actions, the expected result X will be gained † Negative frame â€Å" if you do non make the recommended actions, the unexpected result Y will happen. Results are presented as something achieved or avoided. Positive frame â€Å" If you do the recommended actions, the unexpected result Y may be avoided † . Negative frame â€Å" If you do non make the recommended action, the expected result X will non be gained. † Beginning: extracted by the writer.Differential Effectss of Positive and Negative Framing on PersuasionIn the last 30 old ages, 100s of empirical surveies have been conducted to demo and look into the framing effects in several different contexts. Around 15 surveies had been conducted on the effects of bordering each twelvemonth [ 10 ] . There are besides legion theories developed to explicate human behaviour based on the appraisal of benefits and losingss. However, findings on the effects of bordering have non shown any conclusive consequences [ 9 ] . Probe on about 70 old surveies showed [ 11 ] , so far, bordering researches are much more conducted in wellness and consumer behaviour contexts. In wellness behaviour context ( see Appendix 1 ) , many researches on message framing are conducted to promote the behaviour to make early sensing and bar to diseases [ 42 ] . Some of those researches were carried out in the context of chest malignant neoplastic disease sensing through chest ego scrutiny or mammography trial [ 12 ] , [ 13 ] , [ 14 ] and [ 15 ] , bad effects of smoking [ 16 ] , sexually-transmitted diseases [ 17 ] , the effects of cholesterin on bosom disease [ 18 ] , cholesterin testing [ 19 ] , the usage of dental floss [ 20 ] , fatty content on nutrient [ 21 ] and the usage of gargle [ 22 ] . In the field of wellness, persuasive power of loss framed tends to surpass that of addition framed. However, the consequences of the research in general are still inconclusive [ 21 ] , [ 15 ] , [ 23 ] . Some surveies found the effectivity of negative framed message [ 12 ] , [ 30 ] and the others found the opposite one [ 19 ] , [ 17 ] . Rothman and Salovey [ 31 ] province that loss framed messages are more persuasive in advancing disease sensing and other hazardous behaviour while addition framed messages are more persuasive in advancing disease bar and other low hazard behaviour. The advantages of the persuasive power of loss framed over that of addition framed in the old surveies is closely related to bordering determination. The surveies show different penchants between the two determination options ( which are fundamentally tantamount to one another ) when they are presented in different frames ( loss and addition framed ) . It is supported by Tversky and Kahneman [ 4 ] who maintain that, fundamentally, an person does non fond of losingss ( remaining off from hazards ) when sing the benefits or consequences, but takes hazards when confronting possible losingss or costs. Therefore, when results are presented in loss framing ( emphasizing on the facets of possible loss ) , a individual prefers to take hazards. This is based on Kahneman and Tversky ‘s classical experimental findings [ 5 ] on deathly diseases that have often been replicated to different topics[ 3 ]. There are at least three grounds that could be used to explicate the differential effects of framed messages [ 9 ] . First, the ground is related with the determination framing. Previous surveies showed that there are different penchants between two determinations ( that must be tantamount ) when the two determinations presented in different frames. Tversky and Kahneman [ 4 ] explain that people fundamentally do non like loss ( avoid hazard ) when they were sing hazards. So, when the result is presented in negative framed ( stressed the loss or hazard facets ) , people will prefer hazardous pick. This statement is based on Kahneman and Tversky ‘s experiment called fatal disease [ 5 ] . Second, the differential effects in negative and positive framed message are caused by dissymmetry between negative and positive information. Negative information by and large has unbalanced effects on determination compared with tantamount positive information. A negative stimulation is besides easy to be recognized. Research show that negative stimulations could be detected in a lower degree of exposure compared with the positive 1. In add-on, negative happening consequences in stronger and faster reactions. There are three accounts about asymmetrical places between positive and negative information. The first dissymmetry provinces that negative information normally has imbalanced influence to a determination compared to the similar positive information. The 2nd dissymmetry explains that negative stimulations can be easy detected on the lower degree of exposure compared to positive stimulation. Third dissymmetry is that a negative event consequences in a stronger and quicker reacti on [ 9 ] . The 3rd ground is the presence of moderator variables. Review on old researches [ 11 ] happen several moderator variables normally used and caused the differential persuasion effects of message bordering. They are the engagement of message receivers and content of the messages [ 19 ] , [ 17 ] , [ 13 ] , types of recommended behaviour ( in wellness context ) , and types of communicated results [ 9 ] . Another moderator variable which besides becomes the topic of research is the order of presentations [ 24 ] , credibleness of message beginnings [ 25 ] , single differences which include: demand for knowledge [ 26 ] , degree of message amplification [ 27 ] , message receiving system motive [ 20 ] and perceptual experience to put on the line [ 28 ] . Researches showed the presence of moderator variable streghtened the persuasive power of framed message. The findings of the researches on the effects of message framing are steadfastly supported by the effectivity of positive framing in the surveies conducted by Levin and Gaeth [ 8 ] , Maheswaran and Meyers-Levy [ 19 ] , Diamond and Sanyal [ 29 ] , Rothman et Al. [ 30 ] , Block and Keller [ 17 ] , and Donovan and Jalleh [ 21 ] . Previous surveies show that positive framing is more effectual when the communicated message contains recommended low hazard behaviorsuch as like cholesterin sensing to the topics who had low degree of engagement in Maheswaran and Meyers-Levy ‘s survey [ 19 ] or preventative behaviour [ 31 ] . It was found that the presentation of the message in positive framing may increase people ‘s inclination to give positive reappraisal of a merchandise which in bend addition the chance to take the merchandise [ 8 ] , [ 21 ] . This determination is consistent with Kahneman and Tversky [ 5 ] who province that an single tends to avoid hazard when confronting a jo b presented in positive framing. In some instances, the mixture of positive and negative messages turns out to be the most effectual manner. Meanwhile, another survey studies there are no differences between the two framing conditions. Lerman et Al. ( 1992 ) in Donovan and Jalleh [ 21 ] did non happen different effects among participants who read the message in negative framing and the message presented in positive framing about the importance of mammography written in the brochure. Besides, Tykocinski et Al. [ 32 ] did non happen different effects between positive and negative framing. Framing effects will be found when there is an interaction with personal concept named self disagreement. Assema [ 34 ] province that there are no bordering consequence in his survey in healthy diet context. Beyond many research in wellness context, research about message framing besides conducted in the country of energy preservation [ 35 ] . Gonzales et Al. [ 10 ] , conducted a quasi experiment technique based on the rules of societal psychological science. Hence, the findings of his survey support the effectivity of loss framed messages. Research on message framing is besides carried out on environment-friendly behaviour, including recycle, preservation, and green life style in a survey by Davis [ 36 ] . This research findings revealed that negative framing gave the most positive response and the highest purpose to take part in environment-friendly behaviour. From the abovementioned account, the author draws decision that though assorted researches on the effects of bordering have been conducted, so far, there is no conclusive consequences in which bordering signifier is most effectual [ 13 ] . Some of the surveies argue that negative framing is more effectual than positive bordering [ 12 ] , [ 31 ] , yet others mention the opposite consequences ; positive framing is more effectual than negative bordering [ 8 ] , [ 21 ] . Some of the findings of the surveies indicate that the effectivity of a certain framing depends on situational and dispositional factor [ 6 ] . Based on his meta analytic, O'Keefe [ 9 ] province that loss framed entreaties are non by and large more persuasive than addition framed entreaties. For promoting disease bar behaviours, gain-framed entreaties are more persuasive than loss-framed entreaties ; for promoting disease sensing behaviours, gain- and loss-framed entreaties do non differ significantly in strength. The co mparative strength of otherwise framed entreaties seems small influenced by ( a ) whether the gain-framed entreaties emphasize the attainment of desirable provinces or the turning away of unwanted provinces or ( B ) whether the loss-framed entreaties emphasize the attainment of unwanted provinces or the turning away of desirable provinces. Our treatment about the wide context of message bordering surveies indicate that bordering attack can be considered as one of communicating attacks to advance societal alterations trough altering public values, attitudes and behaviour. As one of societal selling publicity scheme, as proposed by the writer, message framing could be implemented in the degree of single or community behaviour. However, it is needed extra surveies in more assorted context to analyze the proper message bordering attack and situational and dispositionalvariables to considered in each specific country, in order to acquire cognition, what sort of framed message does more persuasive in each country.How Can the Framed Message Influence Attitude Change and Behavior?The common result variable of the framed message theoretical account was persuasion, as assessed through attitude alteration, station communicating understanding, behavioural purpose and behaviour [ 9 ] . Persuasion is an attitude alteration as a cons equence of exposure to information achieved from other parties. This exposure can be in written or verbal messages sent by the beginning to the receiving system [ 38 ] , [ 39 ] . Variables impacting persuasions normally operate by giving hints or statements, making prejudice in information processing, and make up one's minding the figure of amplifications done in a message [ 40 ] . Refer to Eagly and Chaiken ( 1984 ) in Seethaler and Rose [ 37 ] , there are three attacks in persuasion mechanism, i.e. : 1 ) Cognitive Response Approach, 2 ) Attributional Reasoning Approach, and 3 ) Heuristic Processing Mode. Prospect theory, from which message framing originated is one of theories that explained attributional logical thinking attack. Harmonizing to this attack, message receiver seek to explicate the message s/he receives through causal reading related with societal norms or environmental status. So, it is clear that message framing is one of persuasion beginnings. Persuasion which happened in a framed message presentation is one of persuasion beginnings caused by the message features. Harmonizing to Olson and Zanna, there are several issues which encourage persuasion to take topographic point: beginning of the message, features of the message and features of the message receivers [ 38 ] . The effects of message framing may go on to all degrees of message receiver. It can be applied in the degree of interpersonal, intrapersonal, groups, organisations, inter organisations, and society [ 6 ] . Although there are more research conducted on the consequence of framing in single degree [ 12 ] , [ 19 ] , [ 31 ] , [ 8 ] , [ 30 ] , [ 21 ] , [ 13 ] , [ 15 ] dan [ 23 ] . However, there are besides some researches on the effects of bordering in the group degree [ 41 ] . The information processing when person receives a framed message can be closely related to psychological procedure used in proving the information, doing determinations, and pulling decisions about the surrounding. There are several account how people treating a framed information. Refer to Hallahan [ 6 ] , bordering operates by making prejudice in person ‘s cognitive procedure of information through at least two mechanisms. The first mechanism is giving contextual intimations that direct the receivers in doing determinations and pulling decisions of a message. Tversky and Kahneman [ 4 ] argue that negative or positive framing in a determination works as cognitive heuristic or regulation of pollex which directs the determinations to uncertain or hazardous state of affairs. The negative reaction to losingss or hazards is consistent with the findings which province that negative information is considered more earnestly than positive information and given more attending. This is b esides consistent to the motivational theory which states that person of course acts to make self-defense. This statement can explicate, why some research findings [ 4 ] , [ 12 ] , [ 19 ] uncover the advantage of negative framed messages than positive 1s. The 2nd mechanism is through priming. It is a procedure where a human being organizes the gained cognition in the memory through cognitive construction or strategy which acts as barrier in constructing and construing a state of affairs and event. How a framed messages influence people ‘s determination besides can be explained based on the information processing phases. The procedure by which framed messages influence opinion and behaviour could be explained at least in three of import phases. First, the sum of attending directed to the message influence the grade to which it is integrated into a mental representation of the issue. Second, people differ in their receptiveness to the peculiar frame advocated by the message, based on both their experience and current state of affairs. Third, the influence of a peculiar frame on existent behaviour depends on the sensed map of the advocated behaviour [ 31 ] . Harmonizing to Rothman and Salovey [ 31 ] , in order to react to framed message, people have to comprehend the message foremost. But, to simply comprehend the message is non sufficient to actuate behavior alteration. Framed message can act upon the behaviour merely if it integrated into a individual ‘s cognitive representation of the issue. Given that behavioural determinations are thought to reflect the consideration of relevant beliefs, a individual ‘s perceptual experience of an issue needs to reflect the peculiar place advocated by the framed entreaty. The construct of Elaboration Likelihood Model [ 40 ] besides can be used to explicate how people respond to a framed message. Petty and Cacioppo [ 40 ] explain, there are two alternate manners in which persuasive entreaty are processed: 1 ) Systematically ( attending to the peculiar inside informations of the message ) , and 2 ) Heuristically ( attending to come up characteristics of the message ) . The mode in which a framed message is processed significantly affects its ultimate influence. The cognitive assimilation of the frame provided by a peculiar entreaty is likely contingent on the systematic processing of that entreaty [ 31 ] . Some old researches in diverse set of contextual variables showed that comparative strength of addition and loss framed was limited to those participants who processed the message consistently [ 19 ] , [ 30 ] . Systematic processing of a framed message is a necessary stipulation to detect the predicted advantage of addition bordering particularly in w ellness behaviour context ( addition framed message in bar behaviour and loss framed for sensing behaviour ) . How do people accept the framed message? Rothman and Salovey [ 31 ] province that even though people may be motivated to treat a framed entreaty consistently, they may non be receptive to the frame advocated by the message. There are two factors were sing in discoursing the willingness to accept the peculiar frame provided by an entreaty. The first factor is an on-going temper that may determine one ‘s receptiveness to a framed message. One ‘s temper may act upon whether a state of affairs is perceived in footings of losingss or additions as feelings can function as information about one ‘s current state of affairs. Sad tempers may corroborate that possible losingss are possible, whereas happy tempers may underline the saliency of possible additions. However, temper had no consequence on perceptual experiences of possible additions. Peoples who felt happy perceived greater cost to a possible loss compared with participants in a impersonal temper. The influence of te mper on perceptual experiences of likeliness mediates the comparative strength of gain- and loss-framed statements ( Wegener et al. ( 1994 ) in [ 31 ] ) . Participants were more persuaded by gain-framed statements when in a happy temper, but loss-framed statements were more persuasive when they were in a sad temper. The 2nd factors that are impacting willingnes to accept framed message are anterior cognition and experience that may curtail one ‘s willingness to follow a peculiar frame [ 31 ] . Using wellness information context, Rothman and Salovey say that the information presented is understood within the context of an person ‘s experiences and cognition. When the issue is either new or unfamiliar, people have few preconceived impressions about the issue, which should ease the acceptance of the frame emphasized in a recommendation. To the extent that the position provided by the framed entreaty is consistent with one ‘s initial apprehension, one should hold small trouble following the suggested frame. However, when the frame does non fit one ‘s experiences, the unexpected position should arouse systematic processing of the message, but this does non needfully connote that the advocated frame will be adopted. If the initial position is strong plenty, it is possible that people might reframe a message that did non fit their dominant position. Unfortunately, the grade to which people efficaciously reframe messages and their subsequent impact on determination devising has non been tested through empirical observation. Although the abovementioned phenomena are used to explicate the wellness behaviour context, the writer argue that this besides can be used to explicate the information acceptance in broad scope context of societal alteration messages. So far, we have discussed the importance of message bordering use in persuade people to execute recomended behaviour and how they will treat and have the framed information. However, the most of import end of any framed message is to advance a peculiar behaviour. Rothman and Salovey [ 31 ] told that, even when a framed has been processed and assimilated, its peculiar impact on behaviour is contingent on perceptual experience of the behaviour itself. They suggest that beliefs refering both the effectivity of a behaviour ( response efficaciousness ) and one ‘s ability to execute that behaviour successfully ( self efficaciousness ) predict the likeliness of the behaviour being carried out. Based on Protection Motivation Theory they suggest that efficaciousness beliefs may be peculiarly of import when people act in response to a loss framed entreaty. It has been observed in Meyerowitz and Chaiken [ 12 ] survey that revealed adult females who received a loss framed pamplet recommend ing BSE later held the strongest ego efficaciousness beliefs and that to keep strong efficaciousness beliefs partly mediated the influence of the loss frame on behaviour. Based on my reappraisal on old surveies [ 11 ] , it is non all of them utilizing behavior as dependent step. The trouble of longitudinal survey to mensurate the existent behaviour may be the reply of this issue. Studies who involved behavior as the dependent step can be find in Meyerowitz and Chaiken [ 12 ] by comparing immediate step and subsequently step as the placeholder of behaviour and Detweiler et Al. [ 43 ] utilizing sunscreen with SPF order. Most of old research limited their dependen step on behavior purpose or behaviour inclination and this bound the significance of their research findings [ 44 ] . Decision From above treatment, several decision could be drawn. The being of several societal jobs require us to acquire involved in making the expected status in our society by implementing societal selling knowlegde. Social selling attempt to act upon other ‘s behavior including [ 2 ] : a. get downing certain behaviour, b. halting certain behaviour, c. altering certain behaviour. One of communicating attacks that we could utilize to accomplish these purposes is message bordering. It could be implemented in assorted different context of societal job to carry people to execute recomended behaviour. Harmonizing to the taxonomy of bordering effects, message framing can be categorized into end framing, as the presentation of negative framed or positive one could convey different persuasion effects to the message receiver. It can be presented in two alternate signifiers, the first is the signifier in which the result is described in the expected or unexpected results and the 2nd is the signifier in which the result are presented as something achieved or avoided. Assorted surveies in message framing context showed us that there are differential effects of message bordering persuasive power. However it is non easy to make up one's mind which one of the framing message signifiers that most persuasive. It is true that there is a inclination of negative framed advantages than positive one, based on asymetri of negative framed comparison to positive one. But we besides acknowledge the consequence of chairing variable in each specific context. Given the chief inquiry for faculty members is, how we can better the effectivity of a message to the populace in order to increase conformity with the recommended action, the writer conclude that utilizing framed message is an alternate manner to accomplish this end. Furthermore, what type of framing should be used will depend on the context in which the message was conveyed. The extent to which the effectivity of the usage of message framing will besides depends on chairing variable involved. The interaction between framed message with the moderating variables involved is expected will increase the effectivity of the framed message in assortment different contexts. Future researches in more diverse research contexts are still needed to make up one's mind what sort of framed message and specific moderator variables have to be considered.